A trademark is a unique sign, symbol, name, or logo that distinguishes your business from others. To protect your brand legally, you must go through the process of trademark registration. Registering your trademark gives you exclusive rights to use your brand elements for your products or services.
The trademark registration process begins with a thorough trademark search to check if the desired name or logo is already taken. If it is unique, you can file an application with the relevant government office, such as IP India or the USPTO. Once the application is approved, your trademark is officially registered, and you gain legal protection.
A registered trademark allows you to use the ® symbol, which signals that your brand is legally protected. It prevents others from copying or using similar marks that can confuse customers or harm your business reputation.